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Founded in 1973, the Society for Incentive Travel Excellence (SITE) is comprised of 2,000+ members and 31 local chapters. SITE Chicago is the largest Chapter in the Midwest USA. Our members are incentive travel professionals who know from experience that incentive travel drives business results.  The SITE global member community, which represents 84 countries is on a mission to strengthen and inspire this extraordinary industry.

Learn more about SITE Global here.

President's Letter
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SITE Chicago President
Nancy McFadyen


Dear SITE Chicago Chapter Members,


Welcome to Chicago, the city on the lake known for its bold architecture, deep dish pizza and proud sports fans!  I am excited to be celebrating our Chapter’s 10th Anniversary and continuing to grow our membership with the inclusion of Michigan and Wisconsin as part of our regional membership base. As we take this journey together into 2024, our new Board of Director’s focus is set on the theme of doing things the “Ted Lasso Way!”

We are collaborators, we believe in believe, we believe in hope and we believe in change! We are a curious fresh-faced team who are not judgmental. We want to offer our membership the very best and newest opportunities to experience and cultivate meaningful relationships and provide professional growth. We support in-person events in Chicago, Wisconsin and Michigan that are invaluable educational experiences but are also fun. Iconic events such as our Grand Slam baseball game at Wrigley Field Rooftops and our Annual Holly Trolley. These are the staples in our collection of in-person “winning” events providing ROI for our sponsors and buyers and funding CSR efforts that support our local community and SITE community. We couldn’t do it without the continuous support of our Annual Strategic Sponsors such as our hometown airline – United. Thank you to United, MK Photos and CVENT for your annual support.

As we continue to evolve with each new and exciting event, you will see a diverse group of event and gifting sponsors such as Nuage Furniture, Ethos, Blue Plate, Turkish Airlines and Copa Airlines. A cross-section of the travel industry will be represented as we continue this journey together to provide different perspectives, new technology and information on the state of incentive travel. From cruise lines and airlines, from DMO’s, DMC’s and hotels, from Corporate meeting planners, incentive company buyers, third party and independent planners, your voices will be heard. We all play an integral role in providing value and new opportunities in everything we do as a Chapter. 

So that’s where we are headed. We are a team committed to believing in collaboration and change, believing in hope for the future and believing in the value of our industry and in-person meetings. These are the principles that will guide me this year as leader of our team of professionals dedicated to doing their very best for our members and community. Everyone is a salesperson and ambassador for SITE Chicago. Please join one of our committees and experience the Ted Lasso will to win and belief in yourself. I am proud to be the person in charge of leading our Chapter to the top of many well respected and known SITE Chapters throughout the world. We are 200+ members SITE Chicago strong. 

So let’s start now.  We have your backs!  On three … let’s go … SITE Chicago!

Nancy McFadyen

SITE Chicago President



SITE Chicago representing Illinois, Michigan and Wisconsin is a part of a Global Network of SITE Chapters that unites industry travel professionals across 33 chapters spanning 90 countries focusing on Incentive Travel. Our mission is to unite a community here in the Great Lakes who are passionate and represent a diverse demographic while having fun and providing an energetic atmosphere. We aim to create a friendly and engaging environment where all members stand on equal footing. We facilitate team building, education, networking and lasting connections. Whether you’re an incentive buyer, independent planner, corporate planner, DMC, CVB, third party, transportation company, venue or other incentive partner, we will maximize the ROI of your time. Join us and together, we BELIEVE in building a stronger future for our industry.


Meet the Board
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Nancy McFadyen


Director of Group Sales

Beverly Hills Conference & Visitors Bureau

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Bonnie Coop, CIS, CITP

Immediate Past President

Director of Meetings & Incentives

Trident Experiential

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Lorraine Bellas, CIS, CITP

Vice President Administration 

Regional Director, Meetings & Incentive

Sandals and Beaches Resorts

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Brittany Cerrillos

Co-Vice President of Young Leaders

Travel Program Coordinator

Motivation Excellence

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Kelly Fuller, CMP, CIS, CITP

Co-Vice President of Young Leaders

Senior Event Experience Manager

Meetings & Incentives Worldwide

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Amie Devine, CMP

Vice President, Wisconsin Ambassador

Director of Events
The Hybrid Group

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Amy Young,CMP

Vice President, Michigan Ambassador


Destination Consultants

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Andrea Taylor, CITP

Vice President of Events

Account Executive


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Diane Murray, CMP, HMCC, CIS, CITP

Vice President of Finance



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Craig Dooley, CIS, CITP

Vice President of Communications


SDI Meetings & Incentives

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Andrew Neubauer, CIS

Vice President of Membership

Account Direcgtor

Atlantis Paraidise Island

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Co-Vice President of Education

Senior Sales Executive

Westin Grand Cayman Resort

Lisa Crolius, CIS

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Natalie Rivera

Co-Vice President of Education

Account Executive

NHS Global Events

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Barbara Quigley

Co-Vice President of Sponsorship

Dir. of Business Development

Synergy Destinations

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Jamie Shamhart

Co-Vice President of Sponsorship

Account Director

Four Seasons Hotels & Resorts



SITE Chicago has been an open and inviting forum for incentive professionals in the Midwest.  They have hosted fun and engaging networking events along with providing the resources of SITE global.  During the pandemic they have continued to deliver.  The virtual Holly Trolly proved to be a fun and engaging event even though we could not do it in person.  They have demonstrated that we can still derive benefit from meeting and developing relationships during the most difficult of times for our industry.  I look forward to future events and opportunities to connect with this vibrant chapter, whether it is in person or over Zoom!


President & CEO, FIRE Light Group

As a member of Site Chicago since 2011, I just want to say how excited I am to participate with the Chapter since the revitalization within board and the membership in the last few years.  What this team has accomplished is amazing and I am so happy to be a part of this growth!


Regional Meetings & Incentive Groups Manager, Unique Vacations Inc.

The most important aspect acquired through membership in SITE is the range of reliable relationships in the incentive community.  SITE creates a valuable forum that has created great connection to partners in all areas that support the incentive market including, clients, DMC and airline partners as well as my counterparts in the hotel community.


As a SITE member you get the opportunity to participate in educational sessions pertaining only to incentive travel, whether it’s planning, logistics, or the on-site experience. SITE is the only global authority connecting members to business leaders who are looking for improved performance. A member also develops a network of resources to help in all segments of their reward and recognition experience. Once business results are achieved, SITE helps to maintain the performances-based incentive culture.


SITE Chicago has afforded me opportunities to improve my knowledge, grow my networks of industry contacts, and enhance my leadership skills.  I truly consider SITE Chicago to be family. Members support one another and acquaintances quickly become friends.  It’s important to get involved.  What you give to SITE is amplified and returned back to you in ways you’d never expect.


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